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TIPPER TIE CI MANUAL – billykoenig
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Home/Portfolio/Print/TIPPER TIE CI MANUAL

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TIPPER TIE

CI Manual

KUNDE: TIPPER TIE
AGENTUR: NUID
ENDPRODUKT: CI MANUAL
LEISTUNG: KONZEPTION, ART DIREKTION, ILLUSTRATION, PRODUKTION

Tipper Tie startet als das führende Unternehmen im weltweiten Geschäft der Clipmaschinen- und Verschlusstechnik ins 21. Jahrhundert. Die Produkte werden tagtäglich zum Verarbeiten und Verpacken von Lebensmitteln eingesetzt. Es gibt weltweit kaum einen Kühlschrank, der nicht Produkte von Tipper Tie enthält. Um dem Tochterunternehmen Dover Corporation ein neues Erscheinungsbild zu verleihen, stellte ich den Aspekt der Edelstahlmaschinen in den Fokus. Edle Grautöne wurden gewählt, die schlicht und zeitgemäß die Unternehmenskommunikation unterstützen. Das nahezu ursprüngliche Logo wurde neu arrangiert und schwarz eingefärbt. Das von uns erstellte Brand Manual hilft dem Unternehmen ab sofort dabei die Firmenidentität weltweit einheitlich zu kommunizieren. Das Projekt wurde mit der Agentur nuid umgesetzt.

“Auch in Deinem Kühlschrank steckt ein bisschen TIPPER TIE”

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